My Portfolio
I am a senior copywriter, content creator & concept developer.
Born in Austria, based in Berlin & big on ideas all around.
I am all about 📣
creative problem-solving
71%
effective communication
63%
strategic thinking
55%
funny memes
32%
mathematical accuracy
1%
selected work 🤘
– (c) 2024
my skills 🚀
English & German fluency
I hold a Master's Degree in English Literature and spent a year studying in the UK. My mother tongue is German, though (spoken with an indestructible Austrian accent).
13+ years of experience
I began my career at Jung von Matt/Spree as a copywriting intern and progressed to leading a small team of creatives. After more than seven years, I transitioned to roles at smaller agencies.
social media expertise
I specialize in crafting engaging captions, memorable content, and campaigns across all platforms. Plus, the perfect meme—I didn't earn the nickname 'Lackermemer' for nothing!
campaigns & strategy
It's all about identifying the most effective channels, striking the right tone of voice, and employing innovative approaches. The ultimate goal? Creating cohesive concepts that leave a lasting impression.
all the basics & beyond
From brand naming to headlines, claims, newsletters, captions, radio spots, TV commercials, editorial content, blog and news articles, website copies – you name it, I bring the expertise to deliver a tailored message.
pitches, pitches, pitches!
Pitching is exhilarating! It feels like tackling a massive puzzle, and I am always up for that challenge. Beginning with a brief and ultimately translating a client's needs into a clear, creative vision - count me in.
some clients 🫶
awards 🥳
2 x Silver, 2 x Bronze, 5 x Distinction
1 x Bronze
1 x Silver
1 x Silver
Best Online Storytelling
1 x Silver