Despite progress, men still earn more than women. We highlight this injustice in a humorous way that is…
not safe for work (depending on where you work) 😉
not safe for work (depending on where you work) 😉
not safe for work (depending on where you work) 😉
The brief:
There was no brief for this one. My team of junior creatives developed the concept, and we then found the right client for it. The goal is to highlight the absurdity of the gender pay gap.
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My contribution:
I wrote the song and supervised the project.
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Award:
Clio 2018 – SilverÂ
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Credits:
Copy: Julia Lackermayer, Aline Mathieu
Art: Peter Schönherr, Greta Attinger
Production (Animation): DELI Creative Collective
Production (Sound): 2WEI Music GmbH